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Volume 3 Issue 3 In support of and working together with Alabama A & M Univ Inside this Issue Partnership meets membership challenge |
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In order to understand how it all happened, the Partnership offers this review: The original plan of work for the Higher Education Partnership called for the business community to be represented on the board of directors. The idea was to encourage business leaders to participate in the advocacy work. The first business leader to agree to serve on the board was Mr. Wallace Malone of SouthTrust Corporation. From the outset, Mr. Malone has been a key leader for the Partnership. A few minutes after the start of Mr. Malones first board meeting, Mr. Gordon Stone, Partnerships Executive Director, presented the organizations membership report. During this report, Mr. Malone provided what will forever be remembered as the organizations first Membership Challenge! Mr. Malone agreed to provide incentive for the Partnership to aggressively promote membership. He offered to match dollar for dollar every new member recruited by June 1 (up to a total value of $25,000). To meet his challenge, the
Partnership would need to secure 2100 new members. In order to
achieve this result, it became clear that the Partnership was
going to have to motivate people from all phases of its constituency.
To maximize the $25,000 offer, the Partnership began asking key
organizational leaders to join in the effort. Faculty members
gave speeches at senate meetings. Staff leaders sent letters
and held meetings to recruit members. Student leaders hosted
campus-wide drives. The Partnership even conducted a mail campaign
where every current member was challenged to recruit at least
two additional members. Each of these and MANY, MANY
others were key players. Each of their respective institutions
made significant membership progress during the drive. As a result of his challenge the Partnership experienced more than a doubling of membership and should receive an equally significant increase in organizational effectiveness. As the advocacy voice for the states 15 public, four-year institutions, the more members who are involved, the more effective the Partnership will be. Currently, the Partnerships membership total of nearly 4000 participants is equal to about 15% of the total number of full-time faculty and staff at the institutions. Although the average Alabamian does not have a college degree, he/she does enjoy a high quality of life. Many of the features that provide for this quality are the result of university innovation: bridges, water systems, etc. As a result of the increasing support from leaders like Mr. Malone and the growth of the Higher Education Partnership, the quality of life in Alabama will continue to improve. The improvement will be directly related to the strengthening of the states universities and their graduates. Thank you to Mr. Wallace Malone and SouthTrust Corporation for understanding that Alabamas Public Universities Change Lives. They are Worth Supporting! |
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P. O. Box 761, Montgomery, AL 36101-0761 |
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